The Impact of Trust on Brand Loyalty

4 ways to strengthen bonds in customer relationships

Do your customers trust you? Do you understand their ever-changing wants and needs? These are tough questions. And, if you’re not sure, is it time to re-evaluate your brand strategy?…

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EVER-CHANGING SOCIAL MEDIA HABITS

How Brands Should Adapt Strategies for 2021

For social media marketers, 2020 was (and still is) a year of change, adaptation and a whole lot of editing. COVID-19 continues to transform consumer habits and the ways people…

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CHANGING HABITS AND CHANGING BRANDS

How to gain and retain brand loyalty in challenging times

Practically overnight in mid-March, the country went into sheltering-in-place due to COVID 19.  Many brands and retailers were taken by surprise as “panic-buying” kicked in for consumers.  This pandemic has…

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COVID IS A GAME CHANGER FOR SPORTS

Marketers capitalize on record viewership.

COVID-19 has been throwing curveballs at everyone, every business and every marketer since early March.  Marketers have had to learn how to be incredibly flexible and nimble in adjusting to…

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